About Beyond Cubicles
📢 #BeyondCubicles is a weekly LinkedIn series created by Carolina D’Souza, born out of her own experience transitioning from a corporate career to independent consulting. Since its launch in June 2024, the series has evolved into a platform that showcases the inspiring journeys of several founders who have redefined the traditional 9-to-5.
Through authentic narratives, #BeyondCubicles highlights themes of courage, resilience, and purpose. The stories feature individuals from diverse industries—ranging from tech and education to wellness and adventure—who share their experiences of stepping away from conventional roles to pursue passion-driven careers.Â
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✨ Note: All features in this series are unpaid and shared as a way to honor and amplify real stories of transformation.
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"Asking for Help is a Sign of Strength"
When Irit began to feel unappreciated at her workplace, she decided it was time to move on.
She served her employer a month’s notice, eager to explore other options.
Three days after her notice period ended, the Covid pandemic shut the world down.
She soon realized that no company would be hiring new talent anytime soon. Seeing an opportunity in adversity, Irit decided this was the time to do her own thing.
Using her experience as a manager and in-house product owner at a SaaS startup, she launched her business management and automation strategy consultancy, Day by Day.
Operating a consultancy required her to begin from the ground up. Establishing herself as an authority in the field was the first significant step. She had to convince people that she was the right person to streamline their business processes.
“I had to find my voice and build my brand,” says Irit.
She gained an audience through LinkedIn posts and tried to understand what people needed. She started building relationships, which she says is crucial for any business. “Take advantage of the time you have before your pipeline is full to meet with as many people as you can. Those relationships will help you build your business, even if those specific people don’t hire you,” she says.
In terms of the journey so far, she discovered her resilience and the inherent helpfulness in people, and that asking for help is a sign of strength.
She believes that new business owners should pursue their passions and cultivate patience. “Go to work with passion every day. But know that it takes time until your business is able to sustain you financially,” she says.